Style.com: Nonoo Spring 2013 Review
NEW YORK, SEPTEMBER 7, 2012
By Alison Baenen
Misha Nonoo visited Havana as a child, but in place of a present-day trip to Cuba’s beautifully crumbling capital, she relied on the photographs of Michael Eastman to put her in an old-world mood. The city’s faded porticoes and once-bright hues, now bleached by the sun, informed the collection’s wallpaper prints and tropical palette of hibiscus, sea blue, and muted pastels. Nonoo, who said she’s seen her business grow appreciably in the past year, put together her biggest collection yet. Summer-weight knits, a new focus, should appeal to buyers, as should the collection’s approachable sensibility and contemporary price point. “I don’t want anything to be too overly sophisticated,” Nonoo said at her presentation. No worries. Flamingo and palm-frond prints developed in-house were charming and unstuffy, while the silhouettes had a Havana-appropriate languor. Minimal, well-placed embellishments like a stripe of sequins at the bottom of a dress and attention to tailoring mean these clothes will have a wide appeal. As the brand’s fan base continues to grow, there should be plenty of playful, pretty options for all.